The president of SinYi Group (SinYi) was contemplating various ways of growing his highly successful Taiwanese real estate company in the mainland China market. SinYi had initially opened up company- operated branches but in an effort to expand more quickly, in 1999, he had obtained a Coldwell Banker master franchise under a joint SinYi/Coldwell brand. But SinYi's growth in company-operated and franchised branches in China was still slow. He was .....more